Litmus Live brings the smartest email professionals in the world together for workshops, talks & networking

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Patron Program

When we initially set out to create Litmus Live, we were guided by some strong principles. We wanted to give people a place to learn, a venue to grow, a platform to express themselves, an opportunity to meet likeminded people—united by the desire to make email better.

Directed by those principles, we’ve created something so much more than we could have ever anticipated. We’ve educated and inspired hundreds of attendees, united a community of talented, considerate individuals who care deeply about the craft of email, and given them a place to call home.

As we’ve been reflecting on the journey so far, we’ve realized that our industry isn’t just made up of hardworking individuals, but also teams and organizations working on projects that enrich everyone in the community. And we realized Litmus Live would be a richer experience with these companies involved.

Traditionally, events handle this type of involvement through sponsorship. However, Litmus Live isn’t your typical conference, and typical event sponsorship isn’t what we’re after. We’ve created something much better, something we call patronage.

What is patronage?

The best patrons love email and the community as much as we do. Here is what patronage looks like.

1. Invite your community

Required

There’s no set fee to be involved. Instead, we ask that you give away at least two conference passes, helping people that couldn’t otherwise attend.

2. Invite your team

Optional

Of course, we want you there, too! We’ll make sure your team has access to purchase tickets before they sell out. We kindly ask that you match your team attendance passes with the same number of community passes.

3. Patron project

Optional

Whether it’s an installation piece, a new experience, an amazing giveaway, or something else entirely—we’ll work together to make something the community remembers.

Patronage is a great brand and community building opportunity. Patronage is not a lead generation, self-promotion, or direct sales opportunity.

Past patron projects

Take a look at some of our partners from last year’s event.

MovableInk and Mailchimp

MovableInk and Mailchimp partnered up to host a community meetup on the eve of Litmus Live Boston in 2015, welcoming nearly 200 people to nearby District Hall for nibbles and drinks. Both patrons gave away tickets to the Boston event, while MailChimp also gave away five tickets to Litmus Live London.

Constant Contact

Constant Contact brought two unique experiences to the Boston conference: a sketch artist who captured big ideas from main stage sessions and a slo-mo video booth to the after party. Their ticket giveaway also included a $500 travel voucher and 2 nights lodging in addition to conference admission.

Emma

Emma hosted a contest for the community to win conference tickets and handed out lots of prizes during Live Optimization sessions in Boston.

Become a patron

We realize this is a very different approach supporting an event. That’s the point. Together, we can create something meaningful, engaging, and fun for the email community—rewarding the very individuals that make email better.

Become a Patron